Customers Come First Part I

Over the coming months we will be making some changes to our business. Ten years ago when we released ClickFORMS, we had a very simple business model. Today, we have a lot of services, packages, service plans, payment plans and it's all a bit confusing. So we are going to simplify everything. In the coming weeks we will be sending out a letter to explain the changes and what they mean for your business and how you will benefit from them. Please be on the look out for this letter.

Customers Come First Part II

One change that we can announce here is that every customer that has an active ClickFORMS maintenance account will receive the AppraisalWorld Premium Business membership. This is regularly $149/yr. It provides two important benefits for getting orders: Identity Authentication and Online Appraiser Credential Storage and Management. It gives people placing orders, confidence that you are who you say you are, and with your permission, they can check your credentials quickly. We'll explain the importance of this in the letter you will receive. It's all about getting you more orders.

Customers Come First Part III

Over the past few months we have announced our new CompCruncher™ software and the new CVR™ report. And we have announced our War on BPOs. But many of you have replied with "What's in it for me? I need full price 1004s to stay in business." Yes, we agree, but we are not sure AMCs and all the other HVCC middlemen are going away anytime soon. So what do you do?

The Challenge

I want to challenge you to try something new. If you are successful, you will be on your way to making $150/hr doing appraisals. Do the following:

1. Click on this link: http://www.appraisalworld.com/CompCruncher/SampleCVR.pdf.

2. Print out the report. (In color if you have a color printer)

3. Click on this link: http://www.appraisalworld.com/CVR/cvr_info.pdf

4. Print it out and read it so you can talk about the benefits of the report.

5. Take it to a Credit Union or local bank that you do not work for.

6. Show it to the chief appraiser, ask them what they think about it and tell them you can provide this service for $175 and you want all their HELOC work.

If you are successful and get additional business, you have just increased your income and discovered a new way to make $150/hour being an appraiser because it will take you less than an hour to produce a CVR report.

We want to hear about your experiences. Send them to cvr@appraisalworld.com

Learn More About CVRs

We are having a webinar next week about the advantages of the new CVR report. Its free and it's a great way to learn about this new opportunity. Click on the link below to sign up. Its next Tuesday (16^th) at 10am PST.

Tue, Feb 16, 2010 10:00 AM - 11:00 AM PST

New ClickFORMS™ Release

During the last week in February, we will be releasing an update to ClickFORMS. Look for the announcement. Here is what's new and improved:

Highlights

- Improved PDF Import
- New Online Help
- Drag and Drop forms from the Forms Manager, not just the header
- New Auto Updater
- Improved Word Processor speed and functionality
- Smaller Download size
- More efficient installer
- The Installer now registers the RELS components automatically, for both 32- and 64-bit operating systems.
- New checkbox to launch ClickFORMS automatically after installation

Fixes:

- FNMA 1073/1025/2000A access violations are resolved
- Blank lines before and after comments are gone.
- The Word Processor now follows the "All Text in Upper Case" preference
- Project Name now transfers to the 1004MC
- New 1004MC Addendum - view the Median Price Broken Down by Month
- PDF no longer drops of signatures and graphics.
- RapidSketch™ now calculates Attached Garage properly
- RapidSketch now calculates the Open to Below area correctly
- Email window no longer loses focus behind ClickFORMS.
- TSI Restricted Use transfers to AppraisalPort
- Comment Addendum pages now lock correctly when the report is locked.
- Summary Appraisal Report now able to generate a Location Map
- Carry Over Comments added to Land Form and Land XComps
- Signature Locking on appended forms now corrected
- Desktop Valuation 2 property address transfer issue resolved
- Review Short Comparables now transfers to AppaisalPort™

New Forms:
FNMA 1054
FNMA 1051
FNMA 1026
FNMA 1073A
1073 XListings
Existing Dwelling Conditions

Updated Forms:
FNMA 1030
Appraisal Update Certification
Invoice #6 (with and w/o logo) centered on form properly

Next Release In March

After this release, the next scheduled release will be in March. The focus on this release will be maps. We have completely redone the mapping functionality. You'll be able to get aerial, street and oblique imagery and be able to annotate each image with labels, text and graphics.

I Want to Hear From You

We have a list of things we want to add to ClickFORMS, but we need to hear form you to help us prioritize. Additionally, I would personally like to hear from you. Let me know how we are doing. Send me your comments and suggestions to suggestions@bradfordsoftware.com

Jeff Bradford, CEO
Bradford Technologies, Inc.